Yusuf Gürkan is a visionary entrepreneur and technology leader, currently serving as the Founder, CEO, and CTO of Collab, where he is on a mission to revolutionize the way brands connect with influencers. With a keen focus on social media marketing, Collab leverages advanced machine...
Yusuf Gürkan is a visionary entrepreneur and technology leader, currently serving as the Founder, CEO, and CTO of Collab, where he is on a mission to revolutionize the way brands connect with influencers. With a keen focus on social media marketing, Collab leverages advanced machine learning algorithms and social data analytics to empower online apparel brands in identifying the most suitable influencer partnerships. This innovative approach not only enhances brand visibility but also drives engagement and sales, making it an essential tool in the competitive landscape of digital marketing.
Before establishing Collab, Yusuf demonstrated his entrepreneurial spirit by founding Pikonti.com and Rankz.co, as well as co-founding LiveEssays.com. His extensive experience in the tech industry has equipped him with a robust skill set that includes machine learning, web development, and computer vision, enabling him to create cutting-edge solutions tailored to the needs of consumer packaged goods (CPG) brands. Yusuf's proficiency in Amazon Web Services (AWS) and Spark further enhances his ability to build scalable and efficient platforms that can handle vast amounts of data.
At Collab, Yusuf is currently spearheading key projects that integrate AI-driven insights with user-friendly interfaces, ensuring that brands can easily navigate the influencer landscape. His commitment to innovation is matched by his passion for fostering meaningful connections between brands and influencers, ultimately transforming the way marketing is approached in the digital age. With a strong foundation in software development and a multilingual background, including fluency in French, Yusuf Gürkan continues to push the boundaries of what's possible in social media marketing, positioning Collab as a leader in the industry.
