Yasmine Halouani, the dynamic CEO and Founder of Lakesh, is at the forefront of redefining luxury fashion through her unique vision that marries Moroccan craftsmanship with contemporary design. With a robust background in fashion, Yasmine has cultivated a deep understanding of the global product creation...
Yasmine Halouani, the dynamic CEO and Founder of Lakesh, is at the forefront of redefining luxury fashion through her unique vision that marries Moroccan craftsmanship with contemporary design. With a robust background in fashion, Yasmine has cultivated a deep understanding of the global product creation life cycle, from initial concept development to merchandising, marketing, and retail execution. Her academic achievements, including an MBA completed in July 2020 and a BA in Fashion Business, equip her with the strategic insight necessary to navigate the complexities of the fashion industry.
At Lakesh, Yasmine is spearheading innovative projects that not only highlight the exquisite artistry of Moroccan handcrafts but also serve as a platform for emerging brands and designers. Her commitment to promoting Moroccan businesses in the United States is evident in the carefully curated collections that reflect the rich cultural heritage of Morocco while appealing to modern consumers. Under her leadership, Lakesh is not just a brand; it is a movement aimed at fostering cross-cultural connections and elevating the narrative of Moroccan artisanship.
Yasmine's expertise in event planning and public relations has been instrumental in establishing Lakesh as a recognized name in the fashion landscape. Her proficiency in product development and fashion styling allows her to create compelling visual narratives that resonate with a diverse audience. By leveraging tools like Adobe Photoshop and Microsoft PowerPoint, she effectively communicates her brand's vision, ensuring that each collection tells a story of craftsmanship and authenticity. Yasmine Halouani's journey is a testament to her critical thinking and creative problem-solving skills, which she employs to navigate the challenges of the fashion industry, making Lakesh a beacon of Moroccan luxury in Los Angeles and beyond.
