Xiaomin Jiang is a Principal Product Designer at Wells Fargo, where she plays a pivotal role in transforming the digital banking experience for millions of users. With a keen eye for user-centered design, Xiaomin leads the redesign of the mobile banking app, focusing specifically on...
Xiaomin Jiang is a Principal Product Designer at Wells Fargo, where she plays a pivotal role in transforming the digital banking experience for millions of users. With a keen eye for user-centered design, Xiaomin leads the redesign of the mobile banking app, focusing specifically on enhancing the Accounts & Transactions features. Her expertise in usability and human-computer interaction allows her to navigate the complexities of financial services, ensuring that the app not only meets regulatory requirements but also provides a seamless and intuitive user experience.
In her current role, Xiaomin serves as the UX design lead, providing strategic direction that bridges the gap between innovative ideas and practical implementation. She excels at collaborating with senior stakeholders across various lines of business, fostering a culture of design thinking that prioritizes clean and understandable digital experiences. Her ability to sift through ambiguity and identify opportunities within constraints is a testament to her agile mindset, which she applies to every project.
Key projects under her leadership include initiatives that leverage contextual inquiry to gather user insights, informing design decisions that enhance usability and engagement. Xiaomin is proficient in creating wireframes and prototypes using tools like Sketch App, ensuring that her designs are not only visually appealing but also functional and user-friendly. Her passion for product design and her commitment to delivering exceptional user experiences make her an invaluable asset to Wells Fargo as they continue to innovate in the digital banking space.
