William Li is an award-winning Executive Creative Director at Tag & MoniMedia, where he leverages over 20 years of experience to drive brand growth through innovative creative strategies. With a robust background in creative leadership, William excels in developing compelling brand narratives that resonate across...
William Li is an award-winning Executive Creative Director at Tag & MoniMedia, where he leverages over 20 years of experience to drive brand growth through innovative creative strategies. With a robust background in creative leadership, William excels in developing compelling brand narratives that resonate across diverse markets. His current focus is on expanding the company's footprint beyond Hong Kong, particularly in Shanghai and Taiwan, where he successfully established the creative department for Procter & Gamble's Taiwan business in 2022. This initiative not only showcases his strategic foresight but also his ability to navigate complex market dynamics and foster cross-functional collaboration.
At MoniMedia, a digital-commerce agency acquired by Tag in Q4 2021, William is at the forefront of integrating storytelling into design. He leads and inspires a talented design team, emphasizing the importance of visual communication and art direction in crafting impactful marketing campaigns. His expertise in branding and identity development is instrumental in enhancing brand awareness for clients across various sectors. By managing multi-disciplinary teams, William ensures that creative concepts are not only visually stunning but also aligned with business objectives, driving measurable results.
With a global vision and a proven track record in marketing communications, William's skills in idea generation, team management, and print production position him as a key player in the industry. His bilingual proficiency in Chinese further enhances his ability to connect with diverse audiences, making him a valuable asset in the ever-evolving landscape of digital marketing and brand development.