Whitney Grow serves as the Co-Creator and Vice President of Smart Little Bird, where she plays a pivotal role in shaping the company's strategic direction and operational logistics. With a strong foundation in writing and public speaking, Whitney excels in crafting compelling narratives that resonate...
Whitney Grow serves as the Co-Creator and Vice President of Smart Little Bird, where she plays a pivotal role in shaping the company's strategic direction and operational logistics. With a strong foundation in writing and public speaking, Whitney excels in crafting compelling narratives that resonate with diverse audiences. Her expertise in The Associated Press style ensures that all communications maintain a high standard of professionalism and clarity, essential for effective public relations and marketing initiatives.
At Smart Little Bird, Whitney has successfully conceptualized and executed the creation and editing of the company’s website, enhancing its user experience and accessibility. Her proficiency in various digital tools, including Microsoft Office Suite, Concrete 5, and Wufoo, allows her to streamline processes and improve project outcomes. Whitney's hands-on experience in videography and editing further enriches the company’s multimedia content, making it more engaging and impactful.
In her role, Whitney has diligently studied and identified best practices in PR, marketing, and social media, which she applies to develop comprehensive evaluation standards and procedures for client campaigns. Her analytical skills, honed through the use of PASW Statistics 18 (SPSS) and other data analysis tools, enable her to assess the effectiveness of marketing strategies and make data-driven recommendations. Whitney's commitment to excellence and innovation positions Smart Little Bird as a leader in the industry, driving successful outcomes for clients and fostering meaningful connections in the digital landscape.
