Walid Assaad serves as the Global Chief Marketing Officer at NKD Pizza International, where he leverages over 24 years of extensive experience in the marketing domain to drive brand growth and consumer engagement. In his current role, Walid is at the forefront of developing and...
Walid Assaad serves as the Global Chief Marketing Officer at NKD Pizza International, where he leverages over 24 years of extensive experience in the marketing domain to drive brand growth and consumer engagement. In his current role, Walid is at the forefront of developing and executing comprehensive marketing strategies that resonate across diverse global markets. His strategic vision encompasses the full spectrum of marketing channels, including owned, earned, and paid media, ensuring a cohesive brand presence that captivates consumers both online and offline.
Under Walid's leadership, NKD Pizza has embarked on several key projects aimed at enhancing brand visibility and consumer loyalty. He has spearheaded innovative campaigns that integrate experiential marketing with digital engagement, creating memorable interactions that elevate the customer experience. His adeptness in market research and consumer insights enables him to tailor marketing strategies that not only meet but anticipate consumer needs, positioning NKD Pizza as a leader in the competitive quick-service restaurant (QSR) sector.
Walid's expertise in brand management and corporate communications has been instrumental in aligning NKD Pizza's marketing initiatives with its overarching business objectives. By fostering cross-functional collaboration and performance management, he ensures that marketing efforts are not only creative but also data-driven and results-oriented. His commitment to building strong, strategic partnerships and his proficiency in budget management further enhance NKD Pizza's ability to execute impactful marketing campaigns that drive sales and brand loyalty. As a marketing leader and strategic visionary, Walid Assaad continues to shape the future of NKD Pizza International, setting new benchmarks for success in the food and beverage industry.
