Victoria Tomkinson is a dynamic and results-driven Senior Brand Marketing Manager at Acorns, where she spearheads innovative marketing strategies that resonate with diverse audiences. With a decade of experience in the marketing landscape, Victoria has honed her skills in digital strategy and brand development, making...
Victoria Tomkinson is a dynamic and results-driven Senior Brand Marketing Manager at Acorns, where she spearheads innovative marketing strategies that resonate with diverse audiences. With a decade of experience in the marketing landscape, Victoria has honed her skills in digital strategy and brand development, making her a vital asset to the Acorns team. Her current role involves leading the creative marketing strategy for both Acorns and GoHenry, where she leverages her expertise in compelling storytelling to craft campaigns that not only elevate brand awareness but also drive user engagement and growth.
At Acorns, Victoria has been instrumental in launching key projects that align with the company’s mission to empower individuals to invest in their financial futures. Her work encompasses a variety of initiatives, from developing integrated marketing campaigns that utilize social media platforms like Twitter and MailChimp to enhance brand visibility, to overseeing editorial content that speaks directly to the needs of young investors. Her proficiency in tools such as HootSuite and Photoshop allows her to create visually striking and impactful marketing materials that capture the essence of the brand.
Victoria's leadership skills shine through as she collaborates with cross-functional teams to ensure that all marketing efforts are cohesive and strategically aligned. Her passion for fashion and creative writing further enriches her approach, enabling her to infuse fresh perspectives into her campaigns. As she continues to navigate the evolving landscape of digital marketing, Victoria remains committed to driving growth and fostering meaningful connections between Acorns and its audience.
