Victor Etwaru currently serves as the Senior Manager of Merchandising and Business Intelligence at Hibbett Sports, where he leverages over 20 years of experience in IT and retail to drive strategic initiatives and enhance operational efficiencies. In this dynamic role, Victor is at the forefront...
Victor Etwaru currently serves as the Senior Manager of Merchandising and Business Intelligence at Hibbett Sports, where he leverages over 20 years of experience in IT and retail to drive strategic initiatives and enhance operational efficiencies. In this dynamic role, Victor is at the forefront of integrating advanced software solutions and data analytics to optimize merchandising strategies and improve customer engagement. His expertise in CRM integration and POS systems allows him to create a seamless shopping experience that resonates with Hibbett Sports' diverse customer base.
Victor is instrumental in managing key projects that focus on the evolution of DevOps practices and custom software development within the organization. By partnering with business executives and application portfolio teams, he prioritizes project requests and ensures the delivery of functionally robust and sustainable solutions. His commitment to balancing cost, quality, and speed has positioned Hibbett Sports as a leader in the retail space, particularly in the fast-paced environment of sports apparel and footwear.
With a strong foundation in business analysis and software project management, Victor excels in cross-functional team leadership, fostering collaboration among various stakeholders to drive innovation. His proficiency in cloud computing and database management further enhances his ability to implement cutting-edge technologies that support the company's growth objectives. As a values-based professional, Victor is dedicated to continuous improvement, ensuring that Hibbett Sports remains agile and responsive to the ever-evolving demands of the retail landscape.