As the CEO and Founder of Indigo9 Digital Inc., Tricia McKinnon is at the forefront of retail innovation, leveraging her extensive expertise to empower businesses in the retail sector to achieve sustainable growth and enhanced profitability. With a rich background as an entrepreneur, retail expert,...
As the CEO and Founder of Indigo9 Digital Inc., Tricia McKinnon is at the forefront of retail innovation, leveraging her extensive expertise to empower businesses in the retail sector to achieve sustainable growth and enhanced profitability. With a rich background as an entrepreneur, retail expert, and strategy consultant, Tricia has cultivated a reputation for her strategic acumen and ability to drive customer experience innovation. Her consulting services are tailored to meet the unique challenges faced by retailers, focusing on comprehensive strategies that encompass competitive analysis, market research, and performance management.
Tricia's current projects include advising an early-stage retail startup on market entry strategies and brand positioning, where her insights have proven invaluable in navigating the complexities of a rapidly evolving retail landscape. Her hands-on approach not only aids clients in identifying growth opportunities but also equips them with the tools necessary for effective brand management and customer engagement. Through her retail trends blog, Tricia shares her wealth of knowledge, providing readers with actionable insights and the latest industry trends, further solidifying her role as a thought leader in the retail space.
With a strong emphasis on leadership and analytical skills, Tricia fosters a collaborative environment within her team at Indigo9 Digital Inc., ensuring that every project is approached with a comprehensive understanding of market dynamics. Her commitment to driving profitability and enhancing customer experiences positions her as a trusted partner for retailers looking to thrive in an increasingly competitive marketplace.