As the Digital Marketing Manager at Driven Brands Inc., specifically for Auto Glass Now, Trevor Gustaveson leverages his extensive expertise in digital marketing to drive strategic initiatives that enhance brand visibility and customer engagement. With a robust background in both eCommerce and lead generation, Trevor...
As the Digital Marketing Manager at Driven Brands Inc., specifically for Auto Glass Now, Trevor Gustaveson leverages his extensive expertise in digital marketing to drive strategic initiatives that enhance brand visibility and customer engagement. With a robust background in both eCommerce and lead generation, Trevor excels in utilizing data-driven decision-making to optimize marketing campaigns across multiple platforms. His proficiency in managing agency relationships ensures that the strategic direction of digital media aligns seamlessly with business objectives.
Trevor is adept at implementing comprehensive data tracking solutions, utilizing tools such as Google Tag Manager and direct website code integration to gather actionable insights. This analytical approach allows him to refine PPC bid management strategies across Google Ads, Microsoft Ads, Facebook, Yelp, and Programmatic Advertising, ultimately driving higher ROI for digital ad accounts. His hands-on experience with platforms like Shopify and Magento further enhances his ability to optimize website performance and improve user experience through effective content strategy and SEO practices.
In his role, Trevor acts as a vital liaison between agency partners and internal operations, ensuring that marketing strategies are not only innovative but also grounded in solid market research. His commitment to continuous improvement and data analysis empowers Auto Glass Now to stay ahead in a competitive landscape, making him an invaluable asset to Driven Brands Inc. Through his leadership, the company is well-positioned to capitalize on emerging digital trends and drive sustained growth in the automotive service industry.