Tracie Hansen, as the Business Owner of Minuteman Press of Flagstaff, has transformed a local print shop into a thriving franchise that exemplifies resilience and innovation in the face of adversity. Since acquiring the business in 2018, Tracie has leveraged her extensive expertise in public...
Tracie Hansen, as the Business Owner of Minuteman Press of Flagstaff, has transformed a local print shop into a thriving franchise that exemplifies resilience and innovation in the face of adversity. Since acquiring the business in 2018, Tracie has leveraged her extensive expertise in public relations, marketing communications, and social media to enhance the shop's visibility and service offerings. Under her leadership, Minuteman Press has not only adapted to the challenges posed by the global pandemic but has also emerged stronger, focusing on customer growth and retention strategies that cater to a diverse clientele.
Key projects during this transformative period include the expansion of product lines to meet the evolving needs of businesses in Flagstaff and beyond. Tracie has championed initiatives that provide customized solutions, from essential business materials like letterhead and forms to promotional items that help clients effectively brand themselves. Her commitment to quality and customer service has established Minuteman Press as a go-to resource for businesses looking to make a lasting impression.
Tracie's skills in crisis communications and media relations have been instrumental in navigating the complexities of supply chain disruptions, ensuring that her clients receive timely and effective solutions. By fostering strong relationships with local businesses and community organizations, she has positioned Minuteman Press as a vital partner in the local economy. As she continues to innovate and expand the franchise's offerings, Tracie remains dedicated to empowering businesses to stand out in a competitive marketplace, making her a key player in the print and marketing industry.
