Tom Zakarian serves as the President of Clear Staffing Solutions, where he leverages his extensive expertise in automotive marketing and event management to drive impactful staffing solutions for dealership events. With a proven track record in orchestrating large-scale auto shows, Tom has successfully led the...
Tom Zakarian serves as the President of Clear Staffing Solutions, where he leverages his extensive expertise in automotive marketing and event management to drive impactful staffing solutions for dealership events. With a proven track record in orchestrating large-scale auto shows, Tom has successfully led the management of 12 major and 75 minor auto shows, overseeing every aspect from property development to staffing and final execution. His leadership in high-profile events, such as the annual Dealer Announcement Show—which attracts between 7,500 to 10,000 attendees—demonstrates his ability to manage complex logistics while ensuring a seamless experience for all participants.
At Clear Staffing Solutions, Tom focuses on the hiring, training, and placement of contract staffing for dealership on-site events, which are crucial for supporting dealer-sponsored target direct mail programs aimed at Chrysler and competitive vehicle owners. These events, typically lasting from 1 to 3 days, occur throughout the month and require meticulous planning and execution to maximize engagement and sales opportunities. Tom's deep understanding of the automotive industry, combined with his skills in marketing communications and advertising, enables him to create tailored staffing solutions that enhance the overall effectiveness of these events.
His strategic approach not only optimizes budgets but also fosters strong relationships with suppliers and clients alike. As a result, Tom has become a key player in the automotive marketing landscape, consistently delivering results that exceed expectations and drive growth for dealerships. His passion for the industry, coupled with his management acumen, positions him as a valuable asset to Clear Staffing Solutions and the broader automotive community.
