Tom Svec serves as a Principal and Practice Leader for Demand Generation and Marketing Technology at BDO USA, where he leverages over two decades of expertise in marketing technology, operations, and strategic development. Under his leadership, Tom has cultivated a high-performing team of MarTech Architects,...
Tom Svec serves as a Principal and Practice Leader for Demand Generation and Marketing Technology at BDO USA, where he leverages over two decades of expertise in marketing technology, operations, and strategic development. Under his leadership, Tom has cultivated a high-performing team of MarTech Architects, Developers, and Analysts dedicated to empowering clients to harness innovative technologies and methodologies that drive revenue growth. His role encompasses setting the strategic direction for the Demand Generation practice, ensuring that initiatives align with both BDO's overarching goals and the specific needs of clients across various industries.
Since the acquisition of DemandGen by BDO in March 2021, Tom has been instrumental in integrating advanced marketing technologies and data-driven strategies into client operations. He focuses on key performance indicators such as client stakeholder satisfaction, revenue growth, and successful project delivery, ensuring that his team not only meets but exceeds client expectations. Tom's extensive skill set includes marketing operations, lead management, database marketing, and CRM solutions, enabling him to develop tailored strategies that optimize customer engagement and enhance marketing effectiveness.
Through his mentorship and leadership, Tom empowers his team to explore cutting-edge SaaS solutions and web analytics, fostering a culture of innovation and continuous improvement. His commitment to excellence in marketing technology positions BDO as a leader in the industry, helping clients navigate the complexities of digital transformation and achieve sustainable growth. With a keen eye on emerging trends and technologies, Tom Svec is dedicated to driving impactful results for clients and shaping the future of marketing operations.
