Tom Crocker is a dynamic leader at Salesforce, currently serving as the Manager of Sales Development, where he spearheads a high-performing team of over nine Account Executives. Under his guidance, the team has achieved remarkable success, securing the #1 spot in the AMER Small Business...
Tom Crocker is a dynamic leader at Salesforce, currently serving as the Manager of Sales Development, where he spearheads a high-performing team of over nine Account Executives. Under his guidance, the team has achieved remarkable success, securing the #1 spot in the AMER Small Business Edition (SBE) for closed Annual Contract Value (ACV) in FY24, with an impressive quota of $5.7 million in new annual bookings in the Small and Medium Business (SMB) sector. Tom's leadership style is characterized by a commitment to fostering an environment of curiosity and continuous learning, reflecting his lifelong passion for inquiry that began in his childhood.
In his role, Tom leverages his expertise in operational planning and program development to implement innovative strategies that drive sales performance and enhance team productivity. His ability to blend analytical thinking with creative problem-solving has been instrumental in navigating the complexities of the SMB market. Tom is also adept at public speaking and event planning, skills that he utilizes to effectively communicate Salesforce's value proposition to potential clients and to motivate his team.
Tom's entrepreneurial spirit shines through in his approach to sales development, where he encourages his team to think outside the box and embrace new technologies and methodologies. His proficiency in social media and logistics further amplifies his team's outreach efforts, ensuring they connect with prospects in meaningful ways. As he continues to lead his team to new heights, Tom remains dedicated to cultivating a culture of inquiry and excellence, driving both personal and professional growth within the Salesforce community.
