Tj Snopkowski serves as the Development Director at the American Heart Association, where he leverages his extensive background in communications, marketing, and fundraising to drive impactful initiatives that advance the organization's mission. With a robust track record in both the corporate and nonprofit sectors, Tj...
Tj Snopkowski serves as the Development Director at the American Heart Association, where he leverages his extensive background in communications, marketing, and fundraising to drive impactful initiatives that advance the organization's mission. With a robust track record in both the corporate and nonprofit sectors, Tj excels at building strategic corporate and community partnerships that enhance the reach and effectiveness of the American Heart Association's programs. His leadership is particularly evident in directing the Collier Heart Walk in Naples, FL, a key fundraising event that not only raises critical funds for cardiovascular health research and education but also fosters community engagement and awareness around heart disease.
In addition to his hands-on role in event management, Tj has been appointed to a national CRM transition task force, where he collaborates with cross-functional teams to implement innovative solutions that enhance donor engagement and streamline fundraising efforts. His expertise in program management and data analysis allows him to assess community impact effectively, ensuring that resources are allocated efficiently to maximize outcomes. Tj's proficiency in traditional marketing and public relations further amplifies the American Heart Association's messaging, driving awareness and support for its vital mission.
With a keen understanding of C-level communications and consulting, Tj is adept at engaging local leaders and stakeholders, fostering a culture of collaboration that is essential for mission advancement. His analytical skills, complemented by proficiency in tools like Google Analytics and Google Ads, enable him to develop targeted marketing strategies that resonate with diverse audiences, ultimately leading to sustained growth and impact in the fight against heart disease.