Tina Zinter-Chahin, as the CEO and Founder of Magnesium Ideas, LLC, stands at the forefront of innovation in the toy industry and consumer packaged goods (CPG) sector. With over 25 years of experience, Tina has cultivated a reputation as a highly creative and collaborative idea...
Tina Zinter-Chahin, as the CEO and Founder of Magnesium Ideas, LLC, stands at the forefront of innovation in the toy industry and consumer packaged goods (CPG) sector. With over 25 years of experience, Tina has cultivated a reputation as a highly creative and collaborative idea specialist, adept at leading new product development and innovation teams. Her expertise lies in harnessing creative problem-solving techniques to bridge the gap between consumer insights and groundbreaking concepts, ensuring that her clients not only meet but exceed market expectations.
At Magnesium Ideas, Tina provides invaluable support to key players in the toy industry, including renowned clients such as Explore & More Children’s Museum, Infantino, and Spin Master. Her strategic leadership and cross-functional team management skills enable her to guide diverse teams through the complexities of product design and branding, resulting in innovative solutions that resonate with consumers. Currently, Tina is also focused on expanding her reach into the classic CPG sector, targeting industry giants like Procter & Gamble and Kraft. This strategic pivot underscores her commitment to leveraging her extensive background in packaging, industrial design, and consumer products to create impactful concepts that drive brand loyalty and market success.
Tina’s approach is characterized by a deep understanding of customer insight, allowing her to craft products that not only meet consumer needs but also inspire engagement and delight. Her creative direction and ability to connect the dots between various elements of product development make her a sought-after partner for companies looking to innovate in a competitive landscape. As she continues to lead Magnesium Ideas, Tina remains dedicated to fostering creativity and collaboration, ensuring that her clients are well-equipped to navigate the ever-evolving marketplace.