Tina Winsløw serves as the Head of Digital at Muuto, where she plays a pivotal role in driving the company's digital transformation initiatives. With a strong focus on leveraging digital innovation as a strategic tool, Tina is dedicated to enhancing growth, increasing brand awareness, and...
Tina Winsløw serves as the Head of Digital at Muuto, where she plays a pivotal role in driving the company's digital transformation initiatives. With a strong focus on leveraging digital innovation as a strategic tool, Tina is dedicated to enhancing growth, increasing brand awareness, and supporting scalable business operations. Her expertise lies in navigating the complexities of customer journeys, allowing her to craft data-driven strategies that resonate with Muuto's target audience.
In her current role, Tina leads a dynamic digital team responsible for managing a comprehensive software landscape that includes Product Information Management (PIM), Digital Asset Management (DAM), Content Management Systems (CMS), and advanced 3D visualization tools like Matterport. By optimizing these technologies, she ensures that Muuto remains at the forefront of the digital marketplace, delivering seamless online experiences that align with customer expectations.
Tina’s analytical prowess enables her to prioritize initiatives based on data insights rather than instinct, facilitating informed decision-making within management forums. Her commitment to stakeholder and change management is crucial as she collaborates with various departments to foster an agile and efficient organization. By focusing on online communications, public relations, and e-commerce consulting, Tina not only enhances Muuto's digital presence but also drives impactful marketing strategies that elevate the brand in a competitive landscape. Her multifaceted skill set, including expertise in SEO and project planning, positions her as a key player in Muuto's ongoing digital evolution, ensuring the company remains adaptable and responsive to market demands.
