Tina R. is a dedicated Communications Specialist at FHI 360, where she leverages her strategic communication expertise to drive impactful social marketing and behavior change initiatives. With a strong commitment to addressing social issues, Tina focuses on creating campaigns that challenge harmful social norms and...
Tina R. is a dedicated Communications Specialist at FHI 360, where she leverages her strategic communication expertise to drive impactful social marketing and behavior change initiatives. With a strong commitment to addressing social issues, Tina focuses on creating campaigns that challenge harmful social norms and promote gender equality. Her role involves not only crafting compelling narratives but also employing audience segmentation techniques to ensure that messages resonate with diverse communities.
At FHI 360, Tina is currently leading several key projects that aim to enhance public understanding and engagement around critical health and social issues. One of her notable contributions is her involvement with the Social Marketing Quarterly (SMQ), a peer-reviewed journal that serves as a vital resource for social marketers and communicators. Through her editorial work, Tina helps bridge the gap between theoretical research and practical application, enabling practitioners to implement evidence-based strategies that foster positive behavioral change.
Tina’s skills in brand management, public relations, and social media are instrumental in amplifying the reach and effectiveness of FHI 360’s initiatives. Her proficiency in digital platforms such as Joomla and WordPress allows her to create engaging content that not only informs but also inspires action. Additionally, her experience in event planning ensures that campaigns are supported by impactful outreach activities that engage stakeholders and communities alike. With a passion for meaningful change, Tina R. continues to be a driving force in the realm of social marketing, dedicated to making a lasting difference in the lives of those affected by societal challenges.
