Tim Haeffner serves as the Vice President of Sales & Marketing at CENTRAL FREIGHT MANAGEMENT, where he leverages over 25 years of extensive experience in the logistics and transportation industry. In his current role, Tim is instrumental in identifying alternate market opportunities and driving new...
Tim Haeffner serves as the Vice President of Sales & Marketing at CENTRAL FREIGHT MANAGEMENT, where he leverages over 25 years of extensive experience in the logistics and transportation industry. In his current role, Tim is instrumental in identifying alternate market opportunities and driving new business initiatives that align with the company's strategic vision. His leadership is pivotal in developing and executing a comprehensive five-year strategic plan, which encompasses tactical market initiatives and functional department objectives aimed at enhancing operational efficiency and profitability.
One of Tim's key projects includes the implementation of a robust sales tracking system that not only streamlines sales operations but also provides critical insights for his team. This system has empowered the sales force to optimize their performance through data-driven decision-making, ultimately leading to improved customer engagement and satisfaction. His expertise in budgeting and forecasting complements his strategic initiatives, ensuring that financial reporting and IT services are aligned with the company’s growth objectives.
Tim's proficiency in cross-functional team leadership and marketing strategy has fostered a collaborative environment that encourages innovation and accountability. His negotiation skills and deep understanding of supply chain dynamics allow him to navigate complex market landscapes effectively, positioning CENTRAL FREIGHT MANAGEMENT as a leader in the industry. With a commitment to excellence and a passion for driving results, Tim Haeffner continues to make significant contributions to the company’s success and the broader logistics sector.
