Thomas Saison serves as the Directeur Marketing & Commercial for La Plagne at Compagnie des Alpes, where he leverages his extensive expertise in marketing and e-commerce to drive growth in the leisure and tourism sector. With a robust background in both B2B and B2C sales,...
Thomas Saison serves as the Directeur Marketing & Commercial for La Plagne at Compagnie des Alpes, where he leverages his extensive expertise in marketing and e-commerce to drive growth in the leisure and tourism sector. With a robust background in both B2B and B2C sales, Thomas is adept at crafting innovative strategies that enhance customer engagement and optimize revenue streams. His current focus includes the development of a comprehensive strategy for the Hospitality and Distribution division, which encompasses online travel agencies, real estate agencies, and tourism residences.
One of Thomas's key projects involves fostering synergies between MMV, TRAVELSKI, and CDA’s real estate agencies, aiming to create a cohesive business action plan that maximizes market reach and operational efficiency. His strategic vision extends to the digital landscape, where he is spearheading the marketing and digital strategy for the YOONLY&FRIENDS brand. This initiative not only aims to elevate brand visibility but also to enhance the customer experience through targeted digital marketing efforts and effective CRM practices.
With a strong command of Search Engine Optimization (SEO) and mobile commerce strategies, Thomas is well-equipped to navigate the complexities of the digital marketplace. His proficiency in advertising and customer relationship management ensures that Compagnie des Alpes remains competitive in an ever-evolving industry. As he continues to drive impactful marketing initiatives, Thomas Saison exemplifies leadership and innovation in the leisure, travel, and tourism sectors, positioning La Plagne as a premier destination for travelers.
