As the Group Director of Business Development at Hotel Bachmair Weissach GmbH & Co. KG, Thomas Lang plays a pivotal role in shaping the strategic direction of the company’s diverse portfolio, which includes the renowned Hotel Bachmair Weissach, Hotel Bussi Baby, Berghotel Altes Wallberghaus, Bachmair...
As the Group Director of Business Development at Hotel Bachmair Weissach GmbH & Co. KG, Thomas Lang plays a pivotal role in shaping the strategic direction of the company’s diverse portfolio, which includes the renowned Hotel Bachmair Weissach, Hotel Bussi Baby, Berghotel Altes Wallberghaus, Bachmair Weissach Clubhaus, and the unique Tegernsee Phantastisch. With a focus on Leisure and MICE (Meetings, Incentives, Conferences, and Exhibitions) sales, Thomas is instrumental in driving revenue growth and enhancing guest experiences across these properties. His expertise in hospitality management and event management allows him to create tailored offerings that meet the evolving needs of both leisure travelers and corporate clients.
Thomas's strategic approach to customer acquisition (Kundengewinnung) has resulted in innovative marketing campaigns that effectively highlight the unique features of each property. His proficiency in sales (Vertrieb) and tourism (Tourismus) enables him to forge strong relationships with clients and partners, ensuring that Hotel Bachmair Weissach remains a top choice for events and leisure stays in the region. Additionally, his skills in revenue analysis (Ertragsanalyse) empower him to identify market trends and optimize pricing strategies, ultimately enhancing profitability.
Key projects under Thomas's leadership include the development of bespoke event packages that cater to both intimate gatherings and large conferences, showcasing the versatility of the venues. His commitment to excellence in service delivery and guest satisfaction positions Hotel Bachmair Weissach as a leader in the hospitality industry, making it a preferred destination for both leisure and business travelers. Through his visionary leadership, Thomas Lang continues to elevate the brand’s reputation and drive sustainable growth in an increasingly competitive market.