Thom Niedergerke serves as the Regional Sales Manager at IDEXX, where he exemplifies a recognized leader in building and nurturing high-performing sales organizations within the veterinary diagnostics industry. With over 20 years of experience in professional and consumer product sales management, Thom has honed his...
Thom Niedergerke serves as the Regional Sales Manager at IDEXX, where he exemplifies a recognized leader in building and nurturing high-performing sales organizations within the veterinary diagnostics industry. With over 20 years of experience in professional and consumer product sales management, Thom has honed his expertise in driving sales growth across diverse channels, including specialty veterinary practices, reference laboratories, and mass-market retailers. His strategic approach to sales has consistently resulted in exceeding ambitious sales objectives, contributing to IDEXX's reputation as a leader in medical diagnostics and innovative veterinary solutions.
In his current role, Thom directs and manages a cross-functional sales organization that encompasses multiple lines of business, including capital equipment, point-of-care consumable assays, and digital radiography systems. His responsibilities extend beyond mere sales management; he is deeply involved in hiring, coaching, and developing a highly productive sales team that has successfully delivered $24.5 million in sales revenue. Thom’s commitment to fostering a culture of excellence is evident in his emphasis on leadership development and team retention, ensuring that his team is equipped with the skills necessary to navigate the competitive landscape of veterinary diagnostics.
Thom’s proficiency in competitive analysis, market strategy, and account management allows him to identify emerging trends and opportunities within the industry, enabling IDEXX to maintain its competitive edge. His ability to deliver compelling sales presentations and implement effective marketing strategies further enhances his team's performance, making him an invaluable asset to IDEXX and the broader veterinary community. Through his leadership, Thom continues to drive innovation and growth, positioning IDEXX as a trusted partner in advancing animal health and diagnostics.