Tanya Easterman is a dynamic force in the marketing and media landscape, currently serving as the Founder and Consultant at Daiku UK. With a robust career spanning over two decades, Tanya has honed her expertise in commercial marketing and media strategy, delivering innovative solutions that...
Tanya Easterman is a dynamic force in the marketing and media landscape, currently serving as the Founder and Consultant at Daiku UK. With a robust career spanning over two decades, Tanya has honed her expertise in commercial marketing and media strategy, delivering innovative solutions that drive growth and resilience for businesses. Her journey began at prestigious agencies like Saatchi & Saatchi and Iris Worldwide, where she collaborated with iconic brands such as Coca-Cola, Apple, and Bacardi, mastering the art of compelling storytelling and strategic brand positioning.
At Daiku UK, Tanya's mission is clear: to build resilient businesses through insightful strategies and sustainable practices. She leverages her extensive experience in P&L management and entrepreneurship to guide clients in navigating the complexities of today’s market. Tanya is particularly passionate about integrating sustainable business strategies into marketing frameworks, ensuring that her clients not only achieve growth but also contribute positively to society and the environment.
Key projects under her leadership include innovative mobile campaigns and online advertising initiatives that have transformed client engagement and brand loyalty. Her adeptness in growth hacking and online marketing has enabled businesses to tap into new revenue streams while maintaining a focus on sustainability. As a thought leader in the industry, Tanya is committed to empowering brands to tell their stories authentically and effectively, positioning them for long-term success in an ever-evolving marketplace.
