As the Director of Marketing Communications at Comcast Business, Suzanne Longo plays a pivotal role in shaping the strategic direction of marketing initiatives that drive subscriber growth and revenue across the $10 billion Enterprise division. With a keen focus on data-driven insights, Suzanne orchestrates impactful...
As the Director of Marketing Communications at Comcast Business, Suzanne Longo plays a pivotal role in shaping the strategic direction of marketing initiatives that drive subscriber growth and revenue across the $10 billion Enterprise division. With a keen focus on data-driven insights, Suzanne orchestrates impactful campaigns that not only resonate with target audiences but also deliver measurable business results. Her expertise in creative strategy and market planning allows her to develop and implement comprehensive marketing communication strategies that align with the company’s overarching business objectives.
Suzanne leads a diverse team, fostering a collaborative environment that encourages innovation and synergy among cross-functional groups. This leadership approach has been instrumental in guiding her teams through complex projects, ensuring that every campaign is executed with precision and creativity. Her ability to integrate promotional strategies with field support and media investment has resulted in successful initiatives that enhance brand visibility and engagement.
Key projects under Suzanne’s direction include the development of multi-channel marketing campaigns that leverage digital media and traditional advertising to maximize reach and impact. By providing strategic leadership across various functional areas, she ensures that resources are effectively allocated to meet financial targets and drive growth. Her skills in account management and financial reporting further enhance her capability to analyze performance metrics and refine strategies for continuous improvement. In a rapidly evolving digital landscape, Suzanne Longo remains at the forefront of marketing innovation, consistently delivering results that propel Comcast Business forward.
