Susana Medeiros serves as a Senior Partner at Projecto Manhattan, where she leverages her extensive expertise in strategic planning for marketing and communication to drive innovative solutions for clients. With a strong focus on communication strategy, brand positioning, and product development, Susana has been instrumental...
Susana Medeiros serves as a Senior Partner at Projecto Manhattan, where she leverages her extensive expertise in strategic planning for marketing and communication to drive innovative solutions for clients. With a strong focus on communication strategy, brand positioning, and product development, Susana has been instrumental in shaping the branding landscape within the Portuguese market. Her leadership in developing and managing Idea Hunting, the first creative crowdsourcing platform in Portugal, exemplifies her commitment to harnessing collective creativity to generate impactful marketing strategies.
In her role, Susana excels in consumer research and trend analysis, allowing her to uncover deep customer insights that inform new business strategies. Her proficiency in digital marketing and corporate branding has enabled numerous organizations to enhance their brand identity and connect more effectively with their target audiences. Susana’s work in the automotive sector showcases her versatility, as she navigates the complexities of branding and identity in a highly competitive industry.
As a team leader, Susana fosters a collaborative environment that encourages innovative thinking and creative problem-solving. Her ability to synthesize diverse perspectives into cohesive strategies not only elevates brand narratives but also drives measurable results for her clients. With a passion for exploring new avenues in marketing and communication, Susana Medeiros continues to be a pivotal force in shaping the future of branding in Portugal and beyond.
