As a Founding Partner at My Thinking Partners, Susan Smith leverages her extensive 30 years of experience in marketing, product development, sales, and operations to empower training and development providers in navigating the complexities of the market. With a keen understanding of the competitive landscape...
As a Founding Partner at My Thinking Partners, Susan Smith leverages her extensive 30 years of experience in marketing, product development, sales, and operations to empower training and development providers in navigating the complexities of the market. With a keen understanding of the competitive landscape and a deep insight into client needs, Susan directs the marketing strategy team to optimize product performance and drive innovation. Her expertise in workshop facilitation and strategic planning enables her to craft tailored solutions that resonate with diverse audiences, ensuring that clients can effectively engage their learners.
At My Thinking Partners, Susan is currently spearheading several key projects aimed at enhancing the market readiness of new training solutions. By employing rigorous market research methodologies and segmentation strategies, she helps clients identify opportunities for growth and differentiation. Her role encompasses not only the development and launch of new products but also the ongoing management consulting that supports organizational development and change management initiatives.
Susan's commitment to career development and her strategic vision have positioned My Thinking Partners as a trusted ally for organizations seeking to streamline their offerings and maximize their impact. Through her leadership, clients are empowered to focus on what matters most—their clients—while benefiting from Susan's wealth of knowledge in business strategy and marketing strategy. Her passion for fostering meaningful connections within the training and development industry continues to drive the success of both her clients and My Thinking Partners.