Susan Lynchsmith is a seasoned professional with over 20 years of industry experience, currently serving as a Teaching Instructor in the Department of Management at East Carolina University. In her role, she is dedicated to shaping the next generation of business leaders by teaching the...
Susan Lynchsmith is a seasoned professional with over 20 years of industry experience, currently serving as a Teaching Instructor in the Department of Management at East Carolina University. In her role, she is dedicated to shaping the next generation of business leaders by teaching the mandated course of Strategic Management/Policy to undergraduate business seniors. This course is pivotal in developing a strategic management perspective, enabling students to integrate their prior business knowledge and skills into a cohesive understanding of how to operate and lead a business enterprise effectively.
Susan's extensive background in industry equips her with a unique insight into the practical applications of strategic management principles. Her expertise in building key relationships fosters collaboration and synergies among students, encouraging them to appreciate diverse perspectives and approaches to problem-solving. With a strong focus on revenue maximization and diversification strategies, she emphasizes the importance of understanding client needs—insights she has gained from her dual experience on both the client and provider sides of business operations.
In addition to her teaching responsibilities, Susan is actively involved in key projects that enhance the curriculum and provide students with real-world applications of strategic management concepts. Her specialties in validation, quality assurance, and program management, coupled with her knowledge of regulatory frameworks such as those established by the U.S. Food and Drug Administration (FDA), further enrich the learning environment. By integrating her industry knowledge with academic rigor, Susan Lynchsmith not only prepares her students for successful careers but also instills in them the strategic mindset necessary to navigate the complexities of today’s business landscape.
