As the Director of Inbound Marketing at Neovation Learning Solutions, Susan Hurrell leverages over 15 years of digital marketing expertise, complemented by two decades of experience in analog sales and marketing. Her unique blend of skills positions her as a pivotal force in driving lead...
As the Director of Inbound Marketing at Neovation Learning Solutions, Susan Hurrell leverages over 15 years of digital marketing expertise, complemented by two decades of experience in analog sales and marketing. Her unique blend of skills positions her as a pivotal force in driving lead generation and management within the online training sector. Susan is passionate about harnessing the power of dynamic digital marketing strategies to forge meaningful connections that empower individuals and organizations to thrive.
At Neovation, Susan spearheads comprehensive inbound and outbound marketing initiatives, focusing on content marketing, social media engagement, and email marketing campaigns that resonate with target audiences. Her strategic approach includes crafting compelling press releases and managing publicity efforts that elevate the brand's visibility in a competitive marketplace. Additionally, her proficiency in event management allows her to create immersive experiences that enhance customer engagement and foster community building.
Susan’s commitment to continuous learning and adaptation is evident in her ability to pivot marketing strategies based on industry trends and consumer behavior. She is a strong advocate for the integration of creative direction in all marketing efforts, ensuring that each campaign not only informs but also inspires. With her extensive background in public speaking and training, Susan is dedicated to empowering her team and clients alike, ensuring they have the tools and knowledge needed to succeed in the ever-evolving digital landscape. Through her leadership, Neovation Learning Solutions continues to thrive as a leader in online training, connecting individuals with the resources they need to achieve their personal and professional goals.