As the Strategy Director at ReShore Technologies, Susan C. is at the forefront of driving innovative solutions that address the pressing challenges of climate change. With a robust background in strategic communication, she is passionate about leveraging her expertise to transition industries towards renewable energy...
As the Strategy Director at ReShore Technologies, Susan C. is at the forefront of driving innovative solutions that address the pressing challenges of climate change. With a robust background in strategic communication, she is passionate about leveraging her expertise to transition industries towards renewable energy and sustainable practices. One of her most notable achievements includes spearheading a comprehensive company re-branding project that was executed in just four weeks. This initiative not only revitalized the company’s image but also involved the meticulous mapping of new global marketing strategies, product positioning, logistics, and pricing structures to enhance market penetration.
Susan's role extends beyond branding; she is instrumental in designing and curating impactful content for the company’s new website and marketing collateral, effectively highlighting the unique value propositions of ReShore Technologies. Her ability to tell compelling stories about sustainability resonates with stakeholders and clients alike, fostering a deeper understanding of the importance of climate action. Furthermore, her negotiation skills have been pivotal in securing contracts and facilitating technology transfers for over 15 international projects, particularly in collaboration with Irrigation and Disaster Mitigation Departments.
Her multifaceted skill set encompasses market evaluations, data analytics, and leadership development, making her an invaluable asset to the organization. Susan excels in multitasking and organization, ensuring that strategic initiatives align with operational budgets while promoting teamwork across various departments. As she continues to champion sustainable solutions, Susan C. remains committed to making a significant impact on our planet’s future, inspiring others to join the movement towards a healthier, cleaner world.