As the Marketing Manager for Digital Experience Solutions and Managed Services at CDW, Susan Altier plays a pivotal role in shaping the company's marketing strategy to drive growth in these rapidly evolving sectors. With a robust background in omni-channel marketing and a proven track record...
As the Marketing Manager for Digital Experience Solutions and Managed Services at CDW, Susan Altier plays a pivotal role in shaping the company's marketing strategy to drive growth in these rapidly evolving sectors. With a robust background in omni-channel marketing and a proven track record of executing demand-generating integrated marketing programs, Susan leads cross-functional teams to create cohesive marketing plans that resonate with diverse audiences. Her expertise in interactive marketing and product launch strategies enables her to effectively highlight CDW's strengths in developing, implementing, and managing cutting-edge solutions tailored to meet client needs.
Currently, Susan is spearheading key projects that leverage CDW's capabilities in the digital landscape, collaborating closely with Integrated Tech leadership, subject matter experts, and industry Partner Managers. This collaborative approach not only amplifies CDW's market presence but also ensures that marketing initiatives are aligned with the latest industry trends and customer expectations. Her leadership in project management and employee management fosters a culture of innovation and accountability within her teams, driving successful outcomes across various marketing channels.
In an industry where technology and customer experience are paramount, Susan's ability to communicate complex solutions in an engaging manner sets her apart. She is committed to enhancing CDW's brand visibility and reputation as a leader in Digital Experience Solutions and Managed Services, ultimately contributing to the company's long-term success and growth in a competitive marketplace.
