Sunny Zhang is a dynamic Senior Manager at NielsenIQ, where she has been instrumental in driving client engagement and project management within the Retail Vertical-Key Accounts Group since April 2017. With a unique blend of analytical prowess and creative insight, Sunny embodies the philosophy of...
Sunny Zhang is a dynamic Senior Manager at NielsenIQ, where she has been instrumental in driving client engagement and project management within the Retail Vertical-Key Accounts Group since April 2017. With a unique blend of analytical prowess and creative insight, Sunny embodies the philosophy of "Like Analyst, Like Artist." Her role involves collaborating closely with top management teams from regional and national key accounts, fostering strategic partnerships that align with clients' specific needs.
Sunny excels in data mining and transformation, utilizing her structured and strategic thinking to deliver innovative solutions. She integrates Nielsen's diverse product offerings across departments, crafting comprehensive packages that address complex client challenges. Her key projects often include shopper studies, store clustering, location studies, and product assessments, all designed to provide actionable insights that drive business growth.
Her strong presentation skills and commercial storytelling ability enable her to convey complex data in a compelling manner, ensuring that stakeholders can easily grasp the implications of insights derived from extensive research. Additionally, her expertise in team and client management has proven invaluable in maintaining high levels of satisfaction and engagement.
Fluent in Cantonese, Mandarin, and English, Sunny's communication skills further enhance her ability to connect with diverse client bases. Outside of her professional endeavors, she enjoys hiking, various ball sports, baking, photography, and music, which reflect her multifaceted personality and passion for exploration. Sunny Zhang continues to be a vital asset to NielsenIQ, leveraging her skills to drive impactful results for clients in an ever-evolving retail landscape.
