Stuart Laurie currently serves as the Head of Brand for Chrysler, Dodge, and Ram Trucks in the Middle East at Stellantis, where he leverages over 18 years of extensive experience in sales, brand management, marketing, and product management. In this pivotal role, Stuart is responsible...
Stuart Laurie currently serves as the Head of Brand for Chrysler, Dodge, and Ram Trucks in the Middle East at Stellantis, where he leverages over 18 years of extensive experience in sales, brand management, marketing, and product management. In this pivotal role, Stuart is responsible for P&L planning and management, ensuring that the brands not only meet but exceed profitability targets through strategic commercial planning and sales growth initiatives. His expertise in pricing strategies and product development allows him to curate a compelling lineup that resonates with the diverse needs of the Middle Eastern market.
Stuart's commitment to delivering exceptional customer satisfaction is evident in his approach to integrated marketing and communication. He skillfully orchestrates brand and tactical marketing campaigns that enhance brand visibility and drive consumer engagement. By conducting thorough market research and competitor analysis, he identifies emerging trends and opportunities, enabling the brands under his stewardship to maintain a competitive edge in a rapidly evolving automotive landscape.
A natural leader, Stuart excels in team leadership, fostering a collaborative environment that empowers his team to innovate and excel. His first-class communication and analytical skills are instrumental in aligning cross-functional teams towards common goals, ensuring that every initiative is backed by data-driven insights. As he continues to navigate the complexities of the automotive industry, Stuart remains dedicated to pushing the boundaries of brand excellence and achieving sustainable growth for Chrysler, Dodge, and Ram Trucks in the Middle East.
