Stevie Carpenter is an accomplished Marketing Director at Chick-fil-A Franchise, where she leverages her extensive experience in the restaurant industry to drive innovative marketing strategies and enhance customer engagement. With a Bachelor’s degree in Hospitality Administration/Management from The Ohio State University, Stevie combines her academic...
Stevie Carpenter is an accomplished Marketing Director at Chick-fil-A Franchise, where she leverages her extensive experience in the restaurant industry to drive innovative marketing strategies and enhance customer engagement. With a Bachelor’s degree in Hospitality Administration/Management from The Ohio State University, Stevie combines her academic background with hands-on expertise to create impactful marketing campaigns that resonate with diverse audiences.
In her current role, Stevie has successfully developed and executed a comprehensive social media plan that resulted in a remarkable 300% increase in Facebook post interactions, peaking at an impressive 26,000 interactions. This achievement not only highlights her proficiency in social media marketing but also underscores her ability to connect with customers in meaningful ways. Stevie's strategic mindset is evident in her planning and coordination of high-profile advertising events, such as the highly successful “College Night,” which has become a staple in the community, attracting a younger demographic and fostering brand loyalty.
Stevie’s skill set extends beyond social media; her leadership abilities and strong customer service orientation have been pivotal in creating a cohesive team environment that prioritizes customer satisfaction. Her expertise in sales and event planning further enhances her capability to drive revenue growth and brand awareness. As a self-directed professional, Stevie continually seeks out new opportunities to innovate and refine marketing strategies, ensuring that Chick-fil-A remains a leader in the competitive restaurant landscape. Through her dedication and strategic vision, Stevie Carpenter exemplifies the qualities of a forward-thinking marketing leader committed to excellence in every aspect of her role.