As the Executive Director of The Booger Fund, Steve Westover leverages his extensive background in marketing and business leadership to drive impactful initiatives that empower youth through cycling. With a rich history in the outdoor and cycling industries, Steve has expertly crafted marketing and sales...
As the Executive Director of The Booger Fund, Steve Westover leverages his extensive background in marketing and business leadership to drive impactful initiatives that empower youth through cycling. With a rich history in the outdoor and cycling industries, Steve has expertly crafted marketing and sales strategies that resonate with diverse audiences, fostering a culture of community engagement and philanthropy. Under his guidance, Team Booger has become a beacon of hope and inspiration, teaching children the importance of giving back while pursuing their cycling goals.
Steve's role at The Booger Fund involves not only overseeing the organization's strategic direction but also spearheading key projects that align with its mission of creating good humans. He has successfully developed partnerships with local charities and community organizations, ensuring that the benefits of cycling extend beyond the sport itself. His expertise in brand management and online marketing has been instrumental in enhancing the Fund's visibility and outreach, allowing it to connect with a broader audience and attract sponsorships that support its initiatives.
With a keen eye for competitive analysis and product development, Steve continually seeks innovative ways to enhance the experience for the kids involved in Team Booger. His commitment to fostering an inclusive environment where children from diverse backgrounds can thrive is evident in every project he undertakes. By combining his passion for cycling with his marketing acumen, Steve Westover is not just shaping the future of young cyclists but also nurturing a generation of socially responsible individuals who understand the value of community and giving back.