Steve Sutherland is a visionary leader in the realm of creative integrated production, currently serving as the Executive Producer and Founder of Manufacture. With a robust background in guiding full-service teams through the intricate processes of production, Steve excels in transforming innovative concepts into compelling...
Steve Sutherland is a visionary leader in the realm of creative integrated production, currently serving as the Executive Producer and Founder of Manufacture. With a robust background in guiding full-service teams through the intricate processes of production, Steve excels in transforming innovative concepts into compelling branded content. His expertise spans a diverse array of media channels, including video and broadcast, experiential events, and digital platforms, allowing him to craft multifaceted marketing strategies that resonate with audiences.
At Manufacture, Steve is at the forefront of redefining how brands engage with their consumers in a rapidly evolving digital landscape. His leadership has been instrumental in the agency's mission to create impactful narratives that not only capture attention but also foster meaningful connections. One of his notable projects, "Seal It!" in collaboration with Shelton Group and Gasket+Engines Running, showcases his ability to blend creativity with technology. This initiative features a CGI "spokesanimal" designed to promote DIY energy efficiency, exemplifying how innovative storytelling can drive consumer awareness and action in sustainability.
Steve's skill set encompasses interactive marketing, digital strategy, and event-based marketing, enabling him to navigate the complexities of modern marketing landscapes effectively. His art direction and technical direction expertise ensure that every project not only meets but exceeds client expectations. As he continues to lead Manufacture into new territories of creative production, Steve remains dedicated to pushing the boundaries of how brands can authentically connect with their audiences in an increasingly digital world.
