Steve Rozier is an accomplished leader in the telecommunications industry, bringing over 30 years of corporate and field retail experience to his role as Director of Operations - Retail Merchandising & Execution at AT&T. In this pivotal position, Steve is responsible for driving the retail...
Steve Rozier is an accomplished leader in the telecommunications industry, bringing over 30 years of corporate and field retail experience to his role as Director of Operations - Retail Merchandising & Execution at AT&T. In this pivotal position, Steve is responsible for driving the retail merchandising operations and execution across an extensive network of 5,500 company-owned and authorized retail locations. His leadership is characterized by a commitment to operational excellence, ensuring that merchandising strategies are not only effectively implemented but also aligned with AT&T's broader business objectives.
Under Steve's guidance, his high-performing team excels in end-to-end management of merchandising execution, focusing on enhancing customer engagement and optimizing product visibility. His expertise in telecommunications and business development allows him to identify innovative solutions that meet the evolving needs of consumers while maximizing sales opportunities. Steve's strategic approach to planning, budgeting, and forecasting has been instrumental in streamlining operations and improving overall efficiency.
Key projects led by Steve include the rollout of new merchandising initiatives that leverage data analytics to drive decision-making and enhance in-store experiences. His proficiency in small business marketing and third-party logistics (3PL) further supports AT&T's mission to deliver exceptional service and value to its customers. With a passion for personal development and a knack for impactful presentations, Steve not only inspires his team but also fosters a culture of continuous improvement and adaptability within the retail environment. As he navigates the complexities of the telecommunications landscape, Steve Rozier remains a vital asset to AT&T, driving innovation and excellence in retail merchandising operations.
