Stefanie Hemmingson serves as the Director of Audience Development at Education Week, where she leverages her extensive expertise in digital marketing to drive subscription and membership revenue across diverse product lines. With a robust background in ecommerce and lead generation, Stefanie is instrumental in shaping...
Stefanie Hemmingson serves as the Director of Audience Development at Education Week, where she leverages her extensive expertise in digital marketing to drive subscription and membership revenue across diverse product lines. With a robust background in ecommerce and lead generation, Stefanie is instrumental in shaping the organization’s strategic vision, focusing on innovative approaches to audience engagement. As a key member of the strategic leadership team, she not only spearheads the digital marketing initiatives but also collaborates with cross-functional teams to integrate cutting-edge technologies, including customer data platforms and digital fulfillment systems.
Under her leadership, Education Week has successfully launched several key projects aimed at enhancing user experience and maximizing revenue streams. Stefanie's strategic insights have been pivotal in developing targeted marketing campaigns that resonate with educators and stakeholders in the education sector. Her proficiency in market segmentation and email marketing has enabled the organization to build effective buyer journeys, ensuring that content reaches the right audience at the right time.
Moreover, Stefanie's commitment to digital transformation has positioned Education Week at the forefront of the publishing industry, allowing it to adapt to the rapidly changing landscape of digital media. Her skills in social media marketing and event management further enhance the organization’s outreach efforts, fostering a vibrant community of educators and thought leaders. As she continues to drive growth and innovation, Stefanie Hemmingson exemplifies the dynamic leadership necessary for success in today’s digital-first environment.