Sophie Roy serves as the Chief Operating Officer (COO) at Oatbox, a dynamic food startup that has made significant strides in the North American market. With over a decade of experience in management and strategy, Sophie has been instrumental in scaling Oatbox’s operations and enhancing...
Sophie Roy serves as the Chief Operating Officer (COO) at Oatbox, a dynamic food startup that has made significant strides in the North American market. With over a decade of experience in management and strategy, Sophie has been instrumental in scaling Oatbox’s operations and enhancing its brand presence. Under her leadership, the company has not only expanded its product offerings but also optimized its supply chain, ensuring that customers receive high-quality, nutritious products efficiently.
One of Sophie’s key projects includes the launch of Oatbox’s innovative subscription service, which has revolutionized the way consumers access healthy breakfast options. This initiative has not only driven sales growth but also fostered a loyal customer base, showcasing her expertise in growth marketing and digital marketing strategies. Her ability to leverage social media marketing has significantly increased brand visibility, allowing Oatbox to engage with its audience effectively and build a community around its products.
Sophie’s leadership was recognized when she was awarded the Infopresse 2020 '30 under 30', a testament to her impact in the marketing realm. Additionally, her role in securing the 2019 Canada Post e-commerce innovation award highlights her strategic foresight in navigating the complexities of the food startup landscape. With a strong focus on mentoring and working with investors, Sophie is dedicated to fostering a culture of innovation and collaboration within Oatbox, ensuring the company remains at the forefront of the health food industry. Her fluency in French further enhances her ability to connect with diverse stakeholders, making her a vital asset in Oatbox’s mission to deliver wholesome food options to consumers across North America.