Sonny Lastrella currently serves as the Director of AV Practice and Business Operations at Kinex, a Planned Systems International Company, where he leverages his extensive expertise in audio-visual solutions and project management to drive growth and operational excellence. In this pivotal role, Sonny is instrumental...
Sonny Lastrella currently serves as the Director of AV Practice and Business Operations at Kinex, a Planned Systems International Company, where he leverages his extensive expertise in audio-visual solutions and project management to drive growth and operational excellence. In this pivotal role, Sonny is instrumental in launching and developing sales organizations, crafting strategic plans, and implementing best practices that align with the company's vision for scalability. His deep understanding of the audio-visual landscape allows him to act as a subject matter expert (SME), particularly in managing mission-critical implementation projects for government entities, ensuring that all solutions meet stringent compliance and performance standards.
Sonny's responsibilities have expanded significantly since his recruitment, reflecting his ability to adapt and excel in dynamic environments. He is now at the forefront of streamlining company-wide operations, focusing on enhancing efficiency and boosting overall success across various departments. His strategic insights have been crucial in driving multi-million-dollar sales territories, consistently exceeding sales goals and establishing Kinex as a leader in the AV solutions market.
With a robust skill set that includes program management, integration, unified communications, and solution selling, Sonny effectively collaborates with channel partners to deliver innovative digital signage and VoIP solutions. His commitment to fostering strong account management practices ensures that client needs are met with precision, further solidifying Kinex's reputation for excellence in service delivery. Through his leadership, Sonny Lastrella continues to shape the future of audio-visual solutions, positioning Kinex for sustained growth and success in an ever-evolving industry.
