Sonia Ganess is a multidisciplinary creative and the founder of Indigo Infinito, a pioneering creative and experimental studio that bridges the gap between innovative design and strategic business solutions. With a diverse background that began in finance as an IT business analyst, Sonia has cultivated...
Sonia Ganess is a multidisciplinary creative and the founder of Indigo Infinito, a pioneering creative and experimental studio that bridges the gap between innovative design and strategic business solutions. With a diverse background that began in finance as an IT business analyst, Sonia has cultivated a unique skill set that encompasses copywriting, project planning, and user experience design. Her journey through various sectors—including strategy and management consulting—has equipped her with a profound understanding of both the creative and analytical aspects of business.
At Indigo Infinito, Sonia leads a range of key projects that reflect her evolving creative practice. Her work often involves collaborating with non-profits and emerging technology companies, where she leverages her expertise in qualitative research and information architecture to craft compelling narratives and user-centric designs. By integrating her knowledge of FinTech and business analysis, Sonia ensures that each project not only resonates aesthetically but also drives measurable impact.
Sonia's approach is characterized by a commitment to experimentation and innovation, allowing her to explore new methodologies and creative processes. This ethos is evident in her studio’s projects, which often challenge conventional boundaries and invite collaboration across disciplines. As she continues to expand her portfolio, Sonia remains dedicated to fostering a creative environment that encourages exploration and growth, positioning Indigo Infinito as a leader in the intersection of creativity and technology.
