As the Co-Founder and UX Design Lead at Mingle, Songlin Wu is at the forefront of crafting innovative solutions that enhance the travel experience for users. With a passion for clean, elegant designs and a keen eye for detail, Songlin leads a talented design team...
As the Co-Founder and UX Design Lead at Mingle, Songlin Wu is at the forefront of crafting innovative solutions that enhance the travel experience for users. With a passion for clean, elegant designs and a keen eye for detail, Songlin leads a talented design team of three in developing a mobile app that connects travelers with shared interests. This role not only showcases his expertise in user-centered design but also highlights his commitment to understanding user needs through rigorous research methodologies.
In his current position, Songlin has conducted 170 in-depth interviews with customers, uncovering critical insights into the pain points travelers face. This qualitative data, combined with 209 responses from comprehensive online surveys, has informed the app's design and functionality, ensuring it resonates with target users' travel habits and preferences. His proficiency in information architecture and storytelling enables him to create intuitive user journeys that enhance engagement and satisfaction.
Songlin's collaborative spirit has led him to work with prestigious brands such as Toyota Financial Services, Factset, Tencent, Meitu, and Eaton, where he honed his skills in Adobe Creative Suite and Balsamiq for mockups and prototyping. His technical knowledge, including experience with Arduino and project management tools like JIRA, further enriches his design approach, allowing him to bridge the gap between aesthetics and functionality. As a humble and conscientious learner, Songlin is continuously exploring novel technologies and methodologies, driving Mingle's mission to revolutionize the way people connect and share experiences while traveling.