Sloane Grubb currently serves as the Director of Membership, Marketing, and Workforce at LeadingAge Illinois, where she leverages her extensive experience in association management to enhance member engagement and satisfaction. With a rich background in both non-profit and for-profit sectors, Sloane possesses a unique perspective...
Sloane Grubb currently serves as the Director of Membership, Marketing, and Workforce at LeadingAge Illinois, where she leverages her extensive experience in association management to enhance member engagement and satisfaction. With a rich background in both non-profit and for-profit sectors, Sloane possesses a unique perspective that allows her to align mission-driven objectives with revenue-generating strategies. Her role is pivotal in developing and executing comprehensive membership engagement strategies that enrich the member experience throughout the entire lifecycle.
Sloane is adept at crafting persuasive, targeted value propositions tailored to various member segments, ensuring that each communication resonates with its intended audience. She oversees the strategic and tactical promotion of member benefit programs and events, utilizing a multi-channel approach that includes newsletters, social media, and direct outreach. Her expertise in program management and member relations is instrumental in fostering a vibrant community where members feel valued and supported.
In addition to her core responsibilities, Sloane is committed to enhancing workforce development initiatives that address the pressing needs of the aging services sector. By integrating emergency management and occupational health principles into her strategies, she ensures that members are equipped with the knowledge and resources necessary to navigate industry challenges. Sloane’s passion for volunteer management further enriches the member experience, creating opportunities for engagement that strengthen the community. Her strategic planning skills and dedication to stellar customer service make her an invaluable asset to LeadingAge Illinois and its mission to support aging services professionals across the state.