As a Summer Associate at Roland Berger, Siteng leverages his extensive background in institutional real estate and management consulting to deliver impactful insights for clients navigating complex market landscapes. With over nine years of experience, he specializes in market entry strategy across various sectors, including...
As a Summer Associate at Roland Berger, Siteng leverages his extensive background in institutional real estate and management consulting to deliver impactful insights for clients navigating complex market landscapes. With over nine years of experience, he specializes in market entry strategy across various sectors, including automotive, multifamily housing, short-term rentals, hospitality, student housing, and proptech. His role in the Beijing office focuses on providing strategic guidance to Mainland China-based clients, ensuring they are well-equipped to tackle global challenges.
During his internship, Siteng played a pivotal role in advising a major Chinese automaker on organizational structuring and vehicle customization for successful international market entry. This project not only showcased his expertise in deal structuring and investment management but also highlighted his analytical skills in assessing market trends and consumer preferences. By utilizing advanced tools like Microsoft Excel for data analysis and financial modeling, he was able to present actionable recommendations that aligned with the client's long-term strategic objectives.
Siteng's academic foundation from the Wharton School, where he concentrated in real estate and operations & information management, complements his practical experience. His proficiency in investor reporting and portfolio management further enhances his ability to deliver comprehensive solutions tailored to the unique needs of each client. As he continues to navigate the dynamic landscape of management consulting, Siteng remains committed to driving value through innovative strategies and a deep understanding of the real estate and automotive sectors.
