Sirkku Jauhiainen is a seasoned professional in the realm of sales and digital commerce, currently serving as the Senior Partner Marketing Manager at Svea Payments Oy. With over a decade of experience dedicated to advancing Finnish digital commerce, Sirkku brings a unique entrepreneurial mindset to...
Sirkku Jauhiainen is a seasoned professional in the realm of sales and digital commerce, currently serving as the Senior Partner Marketing Manager at Svea Payments Oy. With over a decade of experience dedicated to advancing Finnish digital commerce, Sirkku brings a unique entrepreneurial mindset to her role, driving innovative strategies that enhance partner engagement and market presence.
At Svea Payments, Sirkku is pivotal in orchestrating partner marketing initiatives that align with the company’s vision of becoming a leading player in the Nordic payment solutions landscape. She meticulously crafts marketing calendars, plans, and objectives that not only resonate with target audiences but also foster meaningful collaborations with partners. Her responsibilities extend to organizing webinars, events, and creating compelling partnership stories through blogs and reference videos, all of which she scripts and directs. These initiatives are designed to elevate Svea Payments' visibility and brand awareness among key demographics in Finland and the broader Nordic region.
Sirkku's expertise spans various domains, including B2B marketing, e-payments, and business development, making her a valuable asset in navigating the complexities of the digital commerce ecosystem. Her proficiency with tools like Salesforce.com complements her strategic approach, enabling her to leverage data-driven insights for enhanced decision-making. With a focus on fostering active collaboration with partners, Sirkku is committed to driving growth and innovation within the industry, ensuring that Svea Payments remains at the forefront of digital payment solutions.
