Sinéad Ortúzar serves as the Partner Marketing Manager at StreetEasy, where she plays a pivotal role in transforming the real estate landscape across New York City and New Jersey. With a deep-seated passion for relationship building, Sinéad has successfully established extensive partnership channels from the...
Sinéad Ortúzar serves as the Partner Marketing Manager at StreetEasy, where she plays a pivotal role in transforming the real estate landscape across New York City and New Jersey. With a deep-seated passion for relationship building, Sinéad has successfully established extensive partnership channels from the ground up, leveraging her innovative approach to marketing and strategic communication. Her current role involves managing key partnerships that enhance StreetEasy's offerings, ensuring that both consumers and real estate professionals benefit from a seamless experience on the platform.
Sinéad's expertise extends to developing and executing effective go-to-market strategies that resonate with diverse audiences. She is adept at testing new products and initiatives, utilizing data-driven insights to refine marketing approaches and maximize engagement. Her experience in social networking and events coordination has proven invaluable in fostering strong connections within the real estate community, enabling her to identify and capitalize on emerging trends.
In her tenure at StreetEasy, Sinéad has demonstrated her ability to adapt in a rapidly changing environment, a skill that is essential in the dynamic real estate market. Her proficiency with tools such as CoStar, Yardi, and Microsoft Excel allows her to analyze market data effectively, ensuring that her strategies are not only creative but also grounded in solid analytics. As a tenacious communicator and marketer, Sinéad Ortúzar continues to drive impactful partnerships that redefine how people buy, sell, and rent homes, making her a key player in the evolution of real estate marketing.
