Shumaila Batool is a results-driven Senior Product Manager at CAFU, where she leverages over a decade of experience to drive innovation and strategic growth in the electric vehicle (EV) sector. Currently, she is at the forefront of CAFU's expansion into the Canadian market, having successfully...
Shumaila Batool is a results-driven Senior Product Manager at CAFU, where she leverages over a decade of experience to drive innovation and strategic growth in the electric vehicle (EV) sector. Currently, she is at the forefront of CAFU's expansion into the Canadian market, having successfully spearheaded the launch of B2C and B2B on-demand charging services for EVs in major urban centers like Montreal and Toronto. This initiative not only enhances market penetration but also establishes a robust presence for CAFU in a rapidly evolving industry that is increasingly focused on sustainability and convenience.
In her role, Shumaila conducts comprehensive market research to identify emerging trends and customer needs, ensuring that the product offerings are both relevant and competitive. She leads four dedicated product squads, fostering a collaborative environment that emphasizes Agile and Scrum methodologies. Her expertise in product strategy and development allows her to manage the entire product life cycle—from ideation to launch—while achieving strategic objectives that align with CAFU's vision.
Shumaila's proficiency in analytics and data-driven decision-making plays a crucial role in refining product features and enhancing user experience. By utilizing tools like Jira for project management, she ensures that cross-functional teams remain aligned and focused on delivering high-quality solutions. Her strong organizational leadership and exceptional communication skills further enable her to effectively convey complex ideas and foster stakeholder engagement. As a thought leader in the EV charging space, Shumaila Batool continues to drive CAFU's mission forward, positioning the company as a key player in the future of sustainable transportation.