Sheyla Jafarova, as the Founder and Travel Specialist at TourGeek, brings a wealth of expertise and a passion for travel that is reflected in her innovative approach to creating customized digital travel itineraries. With a focus on U.S. National Parks, California, and Western Europe, Sheyla...
Sheyla Jafarova, as the Founder and Travel Specialist at TourGeek, brings a wealth of expertise and a passion for travel that is reflected in her innovative approach to creating customized digital travel itineraries. With a focus on U.S. National Parks, California, and Western Europe, Sheyla leverages her strong communication skills and proficiency in digital marketing to craft unique experiences that resonate with travelers. Her role involves not only the meticulous design of itineraries but also the orchestration of guided photography tours in the Greater Los Angeles area, where she combines her love for travel with her keen eye for capturing stunning visuals.
At TourGeek, Sheyla is dedicated to promoting the small business value proposition through strategic marketing initiatives. Her experience in market research and brand development allows her to effectively position TourGeek within the competitive travel industry landscape. Sheyla employs a variety of marketing activities, including social media management (SMM) and search engine optimization (SMO), to enhance the brand's visibility and engage with potential clients. Her expertise in B2B and B2C sales further strengthens her ability to cultivate relationships with partners and customers alike.
In addition to her marketing acumen, Sheyla is proficient in a range of tools, including Adobe Experience Manager (AEM), Salesforce (SFDC), and Marketo Campaign Builder, which she utilizes to streamline operations and enhance customer service. Her commitment to excellence in event management and account management ensures that every aspect of the travel experience is meticulously curated, making TourGeek a go-to resource for travelers seeking personalized adventures. Through her leadership and vision, Sheyla continues to redefine the travel experience, blending creativity with strategic insight to inspire wanderlust in others.