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Shelley Cgmp

Director of Events and Experiences at Keysight Technologies | Denver Metropolitan Area

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About Shelley Cgmp

• As the Director of Events and Experiences at Keysight Technologies, Shelley Cgmp plays a pivotal role in shaping the company’s go-to-market (GTM) strategies through innovative and impactful event management. With a proven track record in demand generation and business development, Shelley excels in designing and...
  As the Director of Events and Experiences at Keysight Technologies, Shelley Cgmp plays a pivotal role in shaping the company’s go-to-market (GTM) strategies through innovative and impactful event management. With a proven track record in demand generation and business development, Shelley excels in designing and executing multi-faceted, omni-channel programs that span across events, trade shows, webinars, and strategic communications. Her expertise lies in orchestrating large-scale initiatives that not only facilitate lead generation—from Marketing Qualified Leads (MQL) to Sales Qualified Leads (SQL)—but also significantly accelerate pipeline growth across the Americas. Shelley leads an international team of 11 senior professionals, mentoring them to build high-performing units that thrive in complex, global environments. Her ability to navigate intricate projects is complemented by her skills in defining, tracking, and evaluating key performance indicators (KPIs), ensuring that every initiative aligns with overarching business objectives. By managing multi-million-dollar budgets and prioritizing resource allocation effectively, she drives engagement and revenue growth, while also enhancing audience experiences. Key projects under Shelley’s leadership include the development of strategic partnerships and collaborations that amplify Keysight’s presence in the market. Her analytical mindset, paired with creative problem-solving skills, enables her to craft strategies that resonate with diverse audiences and foster lasting relationships. As a thought leader in global program management and event strategy, Shelley Cgmp continues to redefine the landscape of corporate events, making a significant impact on Keysight Technologies’ growth trajectory.
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• Shelley Cgmp Work
  

  • Director of Events and Experiences at Keysight Technologies in January 2022 to Present
  • Executive Meetings and Events Director at Raytheon Technologies in January 2013 to January 2021
  • Global Senior Field Sales Program & Operations Manager at Cisco Systems in January 2005 to January 2012

• Shelley Cgmp Skills
  

  • Technology Integration & InnovationData-Driven Decision Making & KPI DevelopmentDriving force behind the vision, strategy, and execution of integrated global marketing experiences, from flagship programs to CXO engagements staying ahead of industry trends, continuously benchmarking and evolving excellence to set new standards

    Innovation and Thought Leadership, pushing the boundaries of experiences through the use of emerging technologies, hybrid formats, data-driven personalization, and innovative designExperience managing large budgets, an ecosystem of agency partners, and cross-functional teams across geographies rooted in my philosophy “ Communicate, Collaborate and Empower”Deep expertise in brand marketing, live and virtual events, global communications and experiential activationsCraft compelling brand narratives, design immersive experiences, and drive brand awareness and affinity across key audiencesProven track record of conceptualizing and executing small to large-scale, industry-leading events, delivering transformative and high-impact experiencesContinually measure program/campaign performance to ensure efficient allocation of resources and optimize channels to maximize ROI, brand awareness and brand affinityDevelop, lead and empower world class teams to unleash their potential, to soar to new heights and to expand skill setsEnd-to-End Event ManagementData Driven Decision MakingGlobal Event Portfolio Development Maximizing Customer ExperiencesCXO Thought Leader and Trusted AdvisorPassionate Leader who Translates Brand Principles into Live/Hybrid/Digital Customer ExperiencesB2B Marketing StrategyLead GenerationGlobal Performance Marketing Strategy and OperationsDemand Generation/Business DevelopmentKPI/Goal Development/AnalysisEnterprise Collaboration with Open CommunicationExecutive ManagementStrategic PlanningOperations ManagementLarge Scale BudgetingStrategic CommunicationsEvent ManagementTeam LeadershipChange ManagementProject Portfolio ManagementPerformance MetricsTeam ManagementVendor ManagementSocial Media MarketingContent DevelopmentContract ManagementTrade Show ManagementGlobal PartnershipsConference ManagementMarketing CommunicationsDemand GenerationProject ManagementBudgetContract NegotiationManaging Project BudgetsBudgetsPartnershipsProduct MarketingTrade ShowsProgram ManagementEmployee TrainingTrainingGo-to-market StrategyManagementSales OperationsEnterprise SoftwareTeam BuildingLeadership DevelopmentProject PlanningMarketing StrategySalesNetworkingCustomer Satisfaction

    
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• About Shelley Cgmp's Current Company
  

  • Keysight Technologies
    
  • Discover more about Keysight Technologies ->

• Frequently Asked Questions about Shelley Cgmp
  

  • What is Shelley Cgmp email address?
    Email Shelley Cgmp at s***a@hotmail.com and s***r@keysight.com. This email is the most updated Shelley Cgmp email found in 2024.
  • What is Shelley Cgmp phone number?
    Shelley Cgmp phone number is +18057661647 and +13032493933.
  • How to contact Shelley Cgmp?
    To contact Shelley Cgmp send an email to s***a@hotmail.com or s***r@keysight.com. If you want to call Shelley Cgmp try calling on +18057661647 and +13032493933. (updated on September 13, 2024)
  • What is Shelley Cgmp net worth?
    Shelley Cgmp has an estimated net worth of $750,000 to $999,999
  • What company does Shelley Cgmp work for?
    Shelley Cgmp works for Keysight Technologies
  • What is Shelley Cgmp's role at Keysight Technologies?
    Shelley Cgmp is Director of Events and Experiences
  • What industry does Shelley Cgmp work in?
    Shelley Cgmp works in the Appliances, Electrical, And Electronics Manufacturing industry.