Shekhar Amberkar serves as the Assistant Director at the Indian Institute of Packaging (IIP), where he plays a pivotal role in driving innovation and excellence across various business functions. With a robust background in strategic planning and event management, Shekhar leads a talented team in...
Shekhar Amberkar serves as the Assistant Director at the Indian Institute of Packaging (IIP), where he plays a pivotal role in driving innovation and excellence across various business functions. With a robust background in strategic planning and event management, Shekhar leads a talented team in executing high-impact events that not only engage but also inspire stakeholders, including customers, employees, and community members. His expertise in event marketing and project planning allows him to craft memorable experiences that resonate with diverse audiences, ensuring that each event reflects the institute's commitment to advancing the packaging industry.
In his current role, Shekhar is responsible for overseeing the end-to-end execution of events, from initial concept development to post-event analysis. He meticulously guides the creation of all communications related to these events, ensuring clarity and engagement at every touchpoint. His ability to manage and inspire a team of creatives and agency partners is complemented by his strategic sourcing skills, which enable him to optimize procurement processes and enhance overall event quality.
Shekhar's leadership style is characterized by a motivational approach that fosters collaboration and innovation. By leveraging his expertise in business development and key account management, he has successfully established strong corporate relations that benefit the institute and its stakeholders. His commitment to customer-driven product development and marketing validation ensures that IIP remains at the forefront of the packaging sector, continuously adapting to meet the evolving needs of the industry. Through his strategic vision and hands-on management, Shekhar Amberkar is not only advancing the mission of the Indian Institute of Packaging but also shaping the future of packaging excellence in India.