Shawn Kehs serves as an Innovation Specialist and Consultant at MetaBrand, LLC, where he leverages over 20 years of experience in the consumer packaged goods (CPG) industry to drive brand growth through innovative strategies. His role encompasses a diverse range of responsibilities, from new product...
Shawn Kehs serves as an Innovation Specialist and Consultant at MetaBrand, LLC, where he leverages over 20 years of experience in the consumer packaged goods (CPG) industry to drive brand growth through innovative strategies. His role encompasses a diverse range of responsibilities, from new product development (NPD) to operational excellence, ensuring that every project aligns with the company's commitment to quality and creativity. Shawn's expertise in food safety and product development is particularly vital as he collaborates with teams to co-create concepts tailored to meet client needs. His ability to deliver cost-effective, production-savvy, and delicious samples has not only enhanced client satisfaction but also fostered long-term partnerships, bringing return clientele to MetaBrand.
In his capacity as a consultant, Shawn employs a holistic approach that integrates creativity with strategic problem-solving. His strong communication and leadership skills enable him to effectively delegate tasks and inspire his team, ensuring that every project benefits from a collaborative spirit. He is particularly adept at recipe testing and design, which allows him to infuse innovation into every product he develops. Beyond his professional pursuits, Shawn's interests in wellness coaching, yoga, and meditation reflect his commitment to a balanced lifestyle, which he believes is essential for fostering creativity and resilience in the fast-paced CPG landscape. As he continues to push the boundaries of innovation at MetaBrand, Shawn remains dedicated to shaping the future of food and beverage products that resonate with consumers and elevate brand experiences.
